White Veil Brightener

Description:

This silky, fast absorbing lotion contains SepiWhite MSH, Chromabright, and ß-White, all clinically shown to illuminate the complexion and brighten hyperpigmented skin.

Size:

Retail 2 fl oz (59ml)

Skin Type Indications:

Age spots, sun spots, uneven pigmentation, post-pregnancy melasma.

Feature Ingredients and their Known Benefits:

Niacinamide
Melanosome transfer inhibitor that results in lighter skin.

Alpha-Arbutin
Tyrosinase inhibitor that results in lighter skin.

SepiWhite MSH (Undecylenoyl phenylalanine)
Alpha-MSH antagonist binds MC1-R and prevents production of tyrosinase thus resulting in lighter skin.

B-white (Oligopeptide-68)
Reduces MITF (microphthalmia-associated transcription factor) to decrease constitutive and facultative pigmentation pathways. Decreases tyrosinase activity and melanin synthesis to reduce overall skin pigmentation.

K3 Vita C (Aminopropyl ascorbyl phosphate)
Stabilized form of vitamin C which has lightening properties due to the inhibition of tyrosinase. Also has regenerative and antioxidant activity.

Chromabright (Dimethylmethoxy chromanyl palmitate)
Lightening effect likely due to the inhibition of tyrosinase in a mechanism similar to that of ascorbyl palmitate.

Benefits:

  • Inhibits the production of tyrosinase
  • No hydroquinone or kojic acid
  • Can be used as a morning moisturizer under sunscreen
  • Safe and gentle

Directions:

Apply nightly to entire face after cleansing and applying Vitamin C Reversal Serum. For best results during the day, use our Bright White Serum and Light Day Sunscreen Broad Spectrum SPF-37.

Ingredients

Aqua (Water), Capric/Caprylic Triglyeride, Undecylenoyl Phenylalanine, Alpha-Arbutin, Niacinamide, Cetearyl Alcohol, Cetearyl Glucoside, Polysilicone-11, Laureth-12, Cyclopentasiloxane, Polyethylene, PEG/PPG-20/15 Dimethicone, Phenyl Methicone, Aminopropyl Ascorbyl Phosphate, Oligopeptide-68, Dimethylmethoxy Chromanyl Palmitate, Butylene Glycol, Lecithin, Prunus Amygdalus Dulcis (Sweet Almond) Fruit Extract, Vanilla Planifolia Fruit Extract, Triethanolamine, Caprylyl Glycol, Phenoxyethanol, Hexylene Glycol, Ethylhexylglycerin, Tetrasodium EDTA, Disodium EDTA

Click to View a New You Magazine Feature in the Summer 2014 Issue